Run Your Business from your Phone with the Salesforce Mobile App

Since the turn of the 21st Century, mobile technology has developed at an extraordinary pace. As a result, the way people communicate has also changed with devices such as mobile phones, laptops and tablets becoming increasingly ubiquitous in all elements of society. From Sydney to Singapore, companies around the world are adapting to these [...]

February 20th, 2018|

Google Analytics 360 and Salesforce Integration: A force to be reckoned with

In early November 2017, Google and Salesforce announced an exciting new strategic partnership to allow for the seamless connectivity of sales, marketing and advertising data. Bringing together Salesforce Sales Cloud, Salesforce Marketing Cloud and Google Analytics 360, users now have access to a unique and incredibly insightful snapshot of their customers’ behaviours. In other words, [...]

January 30th, 2018|

Cloud Industry Releases Lightning migration plans for all Salesforce customers!

As the name suggests, Salesforce Lightning is a newer and faster version of the traditional Salesforce platform that many businesses around the world have come to know and trust. With a sleek design and a new-and-improved CRM user-interface, Salesforce Lightning is the key to even greater sales productivity. Is Salesforce Lightning really that different from [...]

December 21st, 2017|

Salesforce Einstein – The Ultimate Artificial Intelligence CRM Tool

As customers around the world become ever-more discerning in their purchasing decision-making, businesses need to remain both alert and ‘ahead of the curve’ if they are to remain competitive. In response to this trend, Salesforce has recently joined forces with IBM to develop the most advanced cloud solution available, known as Salesforce Einstein. Utilising artificial [...]

November 30th, 2017|

Why Salesforce is the best CRM Software for Small Businesses

Customer relationship management systems were once thought a privilege of the biggest corporations. Not anymore.  Whatever its size, no business can ignore the competitive advantage that comes from adopting and integrating a CRM system. It’s now almost universally recognised as the surest way to growth, with the additional promise of sustainability. The only question [...]

November 21st, 2017|

Five Reasons why Salesforce remains the leading CRM System

With so many customer relationship management (CRM) providers out there, it can be challenging to determine which software providers offer the best value, most useful features and most helpful service. With decades of combined experience, Cloud Industry knows what it takes to be a leading CRM provider. Below we’ll explore some of the reasons [...]

November 14th, 2017|

The Remarkable Global Reach and Impact of the Salesforce Economy

Image: Salesforce. As an official Salesforce partner, Cloud Industry has seen and experienced firsthand the truly impressive benefits of the Salesforce CRM platform. With a global reach of more than 150,000 customers and four million developers, Salesforce remains one of the world’s most respected names when it comes to cloud [...]

November 8th, 2017|

Three Reasons Why Salesforce Consistently Outperforms Zoho, Sugar and every other cheaper CRM options on the SMB market

For most people, cost is the primary concern that influences their decision to buy any product. When it comes to Customer Relationship Management (CRM) systems, it is often hotly debated as to which company offers the best overall product at the best price. As a premium software solution, Salesforce is priced somewhat higher than [...]

October 31st, 2017|

Cloud Technology – an essential tool for all new businesses

Whether you’re in the process of launching a new business or simply dreaming about the day you can quit your current job, you’re sure to have a number of concerns about how to make your business successful. No matter what stage you're at, you should be actively considering how your business can work with, and undoubtedly benefit [...]

October 3rd, 2017|

Leadership Characteristics of Successful Managers

While it may sound obvious, the importance of effective leadership as a prerequisite for business success cannot be overstated. This relates to all levels of leadership, both within small business units and right up to the top of the organisation chart. In short, skilful leaders lead to successful business. Below are five of the [...]

August 21st, 2017|