Described by many as the future of CRM, Salesforce Lightning is a new and improved version of the original Salesforce platform. Offering a sleek user experience with full mobile and tablet functionality, the new platform is designed to simplify your processes whilst bringing all your Salesforce data under one roof. With a wider range of tools and more automation functions than previous versions, Lightning is guaranteed to bolster your company’s productivity and kick-start your sales.
Four reasons for making the switch to Salesforce Lightning
- Work smarter not harder: Regardless of whether you’re working from your phone, tablet or PC, the Salesforce Lightning interface is easy on the eye, well-organised and – living up to its name – lightning fast. It’s also incredibly intuitive, making it a breeze for anyone to operate irrespective of their technical prowess.
- Save yourself time and money: According to a research of businesses that have already transitioned to Salesforce Lightning, their productivity levels have increased by an amazing 40%. This is primarily a reflection of greater employee collaboration – a key element of any successful business.
- A dynamic build: With an ‘easy save’ feature incorporated into the new design, laborious data entry is a thing of the past. Saving and updating data sets can also be done in just a few clicks, meaning that you’ll have more time to focus your energies on more important tasks.
- Simplified tracking of sales opportunities: In the Digital Age, we’ve become accustomed to having information available immediately. With the new Salesforce Lightning Pipeline Board, this can now be a reality for your business too. By providing the option to ‘drag and drop’ sales opportunities, your sales forecasts will be available in just a matter of seconds.
So what’s next?
If Salesforce Lightning sounds like something that might benefit your business – and let’s face it, this shouldn’t even be a question – then getting to know the nuts and bolts of how it actually operates is the logical next step. Check out YouTube for a selection of excellent introductory videos or go to one of the trusted comparison sites such as Trailhead to help you make an informed decision.
Once you’re up to speed with the new platform, it’s over to you to analyse your business, decide what you need and – more than likely – start planning an implementation strategy that ensures a smooth transition for all your business units.
After your team has been trained and given some time to get familiar with the new interface, it’s time for the most exciting part – the official release!
If you have any questions about how Salesforce Lightning can benefit your business, our friendly and knowledgeable support staff are always available for a chat. Get in touch today to find out we can help you jump-start your business with Salesforce Lightning!